Blog: PHiQ projects

PHiQ acts for an Australian manufacturer of specialty, automated road maintenance equipment who, over 25 years, has built a reputation for quality and innovation across a regional ‘blue chip’ clientele of top-tier contractors, local governments, and state road authorities. Having designed a growth strategy aimed at increasing and diversifying revenue and reducing sales life cycle, by increasing product and service offerings, PHiQ is now assisting the facilitation of that strategy by organising strategic alliances with international brands who manufacture complimentary products.

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PHiQ acts for the Australasian operations of one of the world’s largest manufacturers of quality ceramic tiles and bathware. In providing strategic business development services, PHiQ has introduced key commercial relationships that will facilitate a deeper and broader penetration of core markets and channels, without disrupting existing distribution networks. Such relationships include major retail and trade suppliers of building materials and/or hardware, design companies that enhance product development and retail pull-through, as well as complimentary manufacturers.

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PHiQ acts for an innovative manufacturer of dairy desserts who has established their retail brand nationally as a result of consistently manufacturing exceptional quality products to price point. In providing strategic business development services, PHiQ has assisted the client to broaden its product range (in terms of recipes, demographics and seasonality), including identifying a groundbreaking innovation (and creating the brand for it), and facilitating commercial relationships with major domestic and foreign retailers as well as trade partners in the food services sector.

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